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Press

2017

April 2017, The Price of Business Talk Show

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March 2017, The Price of Business Talk Show

When it comes to long term care insurance, consumers have more choices than ever. The difference between traditional standalone LTCI policies and increasingly-popular asset-based life and LTCI plans is the topic of discussion between Brian Gordon and host William Edmundson in this talk show segment. Click to Listen


March 2017, The Price of Business Talk Show

In this radio show segment, Brian Gordon and host Kevin Price discuss the evolution of today’s long term care insurance policies, which started as “nursing home care” and now include coverage for home care, CCRCs and more. Click to Listen


February 2017, The Price of Business Talk Show

How you should proceed when it’s time to file a long term care insurance claim? Brian Gordon and William Edmundson discuss what insureds need to know about getting claims paid and when it makes sense to bring in an expert to help. Click to Listen


February 2017, The Price of Business Talk Show

Many people are under the impression that Medicare and Medicaid will cover their long term care expenses. However, Medicare provides very limited long term care coverage. And in order to qualify for Medicaid, people must “spend down” their assets to very low levels. Learn the details in this talk show segment featuring Brian Gordon and Kevin Price. Click to Listen


January 2017, The Price of Business Talk Show

Given a choice, we’d all prefer to receive long term care at home than in a nursing facility. The question is, could you afford it? In this talk show segment, Brian Gordon explains how long term care insurance covers home care and the way the benefit works. Click to Listen


2016

December 2016, “More LTC Policy Collapses”

Financial Advisor (FA) magazine interviews Brian Gordon about the announced insolvency of Penn Treaty American Corp. and the overall strength of the long term care insurance industry

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December 2016, The Price of Business Talk Show

In this radio show segment, Brian Gordon and host Kevin Price discuss how to help loved ones prepare for the need for long term care, from talking out their wishes to taking stock of finances and investigating long term care insurance.

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December 2016, The Price of Business Talk Show

Brian Gordon and host Kevin Price discuss the growing popularity of home care benefits provided by long term care insurance and the financial advantages of partially self-insuring potential long term care expenses. Click to Listen


November 2016, The Price of Business Talk Show/ Segment 2

In the long term care insurance world, the holiday season is claim season, as Brian Gordon and William Edmundson discuss in this radio podcast. One reason: as grown children head home for the holidays, they see physical and mental changes in their aging parents that requires them to take action. Click to Listen


November 2016, The Price of Business Talk Show/ Segment 1

Do you really know what’s in your medical records? Many people don’t. In this radio segment, Brian Gordon and host William Edmundson discuss how this can impact their ability to obtain long term care insurance, while discussing the differences between LTCI, critical illness riders and chronic illness riders on life insurance policies. Click to Listen


October 2016,The Price of Business Talk Show

Brian Gordon and talk radio host William Edmundson discuss how health history, age and gender affect LTCI rates and eligibility, and why it makes sense to secure coverage at a younger age than you might expect. Click to Listen


October 2016, The Price of Business Talk Show

When it comes to long term care protection, consumers have planning options than ever. In this radio segment, Brian Gordon and host Kevin Price discuss these options, including traditional LTCI, asset-based hybrid Life and LTCI plans, and self-funding arrangements.      Click to Listen


October 2016, “Long Term Care Insurance and Divorce: A Conversation Worth Having”

In this article, Brian and Murray Gordon discuss the important role that LTCI planning can play during and after divorce. Published in Divorce Financial Analyst Journal. Read More


September 2016, The Price of Business Talk Show

In this segment, Brian Gordon and Chris Kelso discuss why it’s smart to create a long term care plan, when to start, and the many options available today. Click to listen.


September 2016, The Price of Business Talk Show

Brian Gordon and Kevin Price discuss common “what happens if…” questions about LTCI, from handling rate increases to carriers exiting the business. Click to listen.


August 2016, Brian Gordon featured in Terry Savage’s Huffington Post Blog

Financial expert Terry Savage addresses the advantages of Long Term Care Combo policies, with input from MAGA’s Brian Gordon. Read More


August 2016, The Price of Business Talk Show

In this segment, Brian Gordon and Kevin Price discuss key facts to know when considering an LTCI policy. Click to listen.


May 2016, The Price of Business Talk Show

How do families pay for long term care when their loved ones don’t have long term care insurance? Brian Gordon and Kevin Price discuss what typically happens, how Medicaid works, and how affordable LTCI can be. Click to listen.   


May 2016, The Price of Business Talk Show

In this radio segment, Brian Gordon and Kevin Price review the history of long term care insurance, how coverage has evolved, and the role MAGA has played in the LTCI industryClick to listen.   


March 2016, The Price of Business Talk Show

In this radio segment, Brian Gordon discusses the best time to purchase LTCI, your premium payment options, and how benefit triggers work. Listen. Read more.   


March 2016, Real Money Radio with David Holland

Thinking about buying LTCI? Learn the basics every consumer should know in Brian Gordon’s recent radio interview. Read more.   


January 2016, NAIFA’s Advisor Today Interviews MAGA’s Brian Gordon

MAGA President Brian Gordon explains how keeping in touch with clients—and educated on LTCI issues—keeps MAGA’s client retention rates high. Read more.   


January 2016, The Price of Business Talk Radio Show

Brian Gordon and William Edmunson discuss how knowing the basics of long term care planning will take the mystery out of the process. Listen to the interview here. Listen to the interview.   

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2015

October 2015, Brian Gordon Interviewed on “The Price of Business”

MAGA President Brian Gordon was interviewed on Kevin Price’s radio show, “The Price of Business” discussing LTC proactive planning and emergency strategies.  Listen to the interview here..


August 2015, MAGA Insurance Professionals Recognized for Outstanding Long-Term Care Insurance Sales Records

Brian Gordon and Peter Florek, MAGA’s President and Vice President respectively, each received the Association’s 2015 Long-Term Care Sales Achievement Award. Read more.


7 Long-Term Care Insurance Trends To Watch

August 2015: Long-term care insurance is a young product by industry standards.  As such, it continues to grow and evolve at a rapid pace. Read the full article here. Read more.


MAGA CEO Murray Gordon Honored for Lifetime Achievement in Entrepreneurial Excellence Awards

September 2015: Murray A. Gordon, Founder and CEO of MAGA Ltd., has been selected as an honoree in the 2015 Entrepreneurial Excellence Awards by the Daily Herald Business Ledger. Read more.


Trimming the Sales in Long Term Care: MAGA Quoted in Financial Advisor Magazine

July 2015: Sales of traditional long-term-care insurance have been dropping for years while hybrid coverage—i.e., LTC riders linked to life insurance or an annuity—have been growing in popularity. Read the full article here.


MAGA’s Murray Gordon and Brian Gordon Featured In the Pioneer Press

Riverwoods, IL: June 2015 – It’s a topic no one really wants to talk about: preparing for the possibility of a spouse or family member becoming ill and requiring long-term care. But according to Murray Gordon, it’s critical to have those conversations, no matter how hard they may be. Read the full article here.


MAGA Ltd., Long Term Care Insurance Protects Families from Skyrocketing Costs

Riverwoods, IL: May 2015 – Long term care costs for seniors continue to escalate, according to research by leading insurance providers. National averages in 2015 range from almost 18,000 a year for basic adult day health care to over $90,000 a year for a private room in a nursing home. Read the press release here.>


MAGA Ltd., Long Term Care Insurance Pioneer, Celebrates 40 Year Anniversary

Northbrook, IL: May 2015 – MAGA Ltd., one of the nation’s original Long Term Care Insurance specialty brokers, is celebrating its 40th anniversary. While this is a feat for any family-owned business, it’s especially noteworthy because Long Term Care Insurance (LTCI) is only 41 years old. Read the press release here.


7 Long-Term Care Insurance Trends To Watch

August 2015: Long-term care insurance is a young product by industry standards.  As such, it continues to grow and evolve at a rapid pace. Read the full article here.

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